This is a guest post by Kay.
YouTube is a great tool for promoting your blog or website — or it can be a great way to make money all by itself. Creating videos that go viral can help you drive traffic back to your website, helping you to increase sales. Even if you don’t have a blog or website, you can create a YouTube channel and sell advertising or affiliate products.
Finding ways to get more traffic to your YouTube channel is critical in either scenario. Here are a few ways that you can drive traffic to your YouTube channel:
Create Unique and Interesting Videos
The best way to get more traffic to your blog, website, social networks or videos is to create unique and interesting content. This is especially true for trying to get more traffic to your YouTube channel. There are literally millions of videos on YouTube. You need to find a way to stand out, and you then you need to find a way to keep users around long enough to watch your videos.
What makes you stand out from the crowd? What is unique or special about your videos? Why should users want to watch your videos and not someone else’s? If you can’t answer these questions, then you need to make better videos and try again.
Optimize Your Titles and Tags
Search-engine optimization techniques are just as powerful for promoting your YouTube channel as they are for promoting your blog or website. Make sure you write keyword optimized titles for each of your videos and that you use keywords to tag your videos. These will make it easier for users in your niche to find your videos and your channel, getting you more traffic effortlessly.
Create Descriptive Playlists
Playlists help users to find new and interesting videos based on certain topics or areas of interest. You can help users to find more of your videos by grouping them together in playlists formed around a topic of interest or a creative theme. That way, when users find one of your videos, you can encourage them to explore other videos of interest in your channel.
Comment on Other Videos
One of the best ways to get noticed is to start conversations with other users who have a lot of influence. Look for channels in your niche that have a lot of subscribers or viewers. Leave a comment on their videos, and if appropriate, leave a link to one of your videos that has related or complementary content. If other users like what they see in your video, they may explore your other offerings on your channel.
For this strategy to work to give you more traffic, you must seek out high-volume channels and you must leave useful comments and links to some of your best videos.
Use all the other tools at your disposal to promote your YouTube videos. Share links on your blog and your other social media profiles. Include a link to your channel in your e-mail signature. Host a contest in which you allow users to subscribe to your channel as a method of entry.
The more you promote your channel on your other networks, the more traffic you will be able to leverage and drive to your videos. Take full advantage of all the outlets available to you.
Getting more traffic to your YouTube videos can help you to get more ad clicks, sell more affiliate products, or sell more of your own products and services. These tips can help you get the traffic you need quickly, pushing your channel to the top of the ranks and driving more traffic back to your blog or website.
How do you get more traffic to your YouTube channel? Share your tips for success in the comments!
About the Author
Kay Winders is presently the resident writer for badcreditloans.org, where she researches the best way for people to pay off their debts without damaging their credit. In her spare time, she enjoys freelance writing, the beach and gardening.