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Posts tagged marketing

Are Postcards Perfect Marketing Tools?

Most online businesses don’t even think to do offline marketing. Mailing out postcards to physical addresses on a targeted mailing list just never crosses their mind. They seem to stay online with all their marketing efforts, mainly collecting email addresses. But if you’re not even trying offline marketing strategies, you might be missing out on half of your potential clients/customers, and

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The Difference Between Email Marketing and Marketing Automation

Email marketing is literally just the process of educating (in a forcible way) the people on your mail list. Marketing automation is about removing a lot of the burden of marketing, of which some form of email marketing may be used. If you are in business and want to do a little online marketing, then this article may help you because it goes into a few details about email marketing and marketing

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My 3 Top Tips to Gain More Brand Awareness

Over the years I have helped many businesses develop their marketing campaigns including SAS London, who are a digital agency in London.

One of the things I’ve come to realise is how little people know about brand awareness. In fact, many of the businesses I have worked with fail to realise what it even means. Contrary to popular belief brand awareness isn’t all about making people recognize

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5 Creative Marketing Strategies for Businesses on a Budget

You don’t need the advertising budget of an enormous company like McDonald’s or Apple in order to memorably market your business. Small businesses can make a name for themselves on a limited budget if they just get a little creative with their marketing tactics.

Below are a few ideas to help inspire your marketing campaign, but this is by no means an exhaustive list. Keep brainstorming to come

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Could CRM Software Make Your Marketing More Effective?

This is a guest post by Mike.

In the world of business, companies of all sizes and across all industries are relentlessly trying to find new ways to market themselves and reach a wider audience, marketing is a competitive practice and right now being effective is more important than ever.

Photo credit: Sean MacEntee

But as a small business owner it can be pretty overwhelming knowing what to do, and

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How to Ensure Your Marketing Emails Are Opened By Potential Customers

This is a guest post by Ruth Hinds.

Email marketing can be an extremely effective tool for business owners. Sending messages directly to the inboxes of existing and potential customers has obvious benefits, and can convert well into sales and enquiries.

One of the most important questions though, is how do you ensure your emails are opened by the recipients? We all receive masses of emails each and

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How to Use Facebook for a Successful PPC Campaign

This is a guest post by Howard.

Entrepreneurship is all about risk taking and developing new ideas. If you wish to explore online business marketing tools for your new business idea then you have landed on the right page.

However, it will not be possible to cover the whole flaming internet marketing story but you can explore suggestions for a successful PPC campaign. Social media networks are getting

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